Top SEO Ranking Factor 2024

I had told you last year about the Top 10 Google Ranking factors in 2023. Even after that a lot of big updates have happened in the Google ranking factors, due to which traffic has suddenly reduced for some people and for some people it has increased.

Top SEO Ranking Factor 2024

#1: Secure HTTPS site

To rank any site on Google, it is checked whether it is secure or not, and if it is not secure then its rank is automatically lowered.

Secure site means having an SSL certificate installed on the site, which you can see in the browser.

If the site has an SSL certificate installed, then https will be displayed next to the site URL in the address bar , and if not, then only http will be displayed.

Google has recently added the option to enable https in Blogger.com as well, so if you have not done it yet, then do it quickly.

#2: Mobile Friendly

If you are knowledgeable about SEO then you must be knowing that this ranking factor is very important if the site has to be ranked on mobile as well.. because if a user is searching for something on mobile then he will first be shown the site which opens properly on mobile.

For this, whatever template you use on your site, first check it carefully to make sure it is mobile friendly.

#3: Page Speed

This is a very important ranking factor, in which it is very important that the loading speed of the site is fast. If the loading speed of the site is slow then its rank is automatically reduced.

Google's primary goal is to provide a good user experience, and for that, they check which site is faster and then show that site on top.

#4: Webpage Content Quality And Length

To rank any page, the quality of that page is also checked. If we understand it in simple terms, then we see on which page the search is presented best.

Google finds out which page is good or on which website the user is searching for the information through its Rank Brain technology. By looking at the behavior of the user and what he is doing on visiting any site, it understands what kind of content is there on which site/page.

For example, if a user visits a site and immediately after closing and opening it, then Google easily understands that what the user wanted is not available on that website.. and in such a case, Google lowers the rank of that page.

So there is a simple solution to this, share everything in the content in a good way, so that if any user faces a problem, he does not go back.

If any content is in detail, meaning it is long, then it is a simple matter, it will have more detailed information.. so keep these things in mind before publishing any content.

Here you will get information on how to write content according to Google and visitors .

#5: Quality Backlinks

This is the oldest and most important ranking signal even today, in which if a site is getting high quality backlinks then it is always given more value in the search engine.

I have explained what is Backlink in its ware, if you do not know then you can understand it by reading there..

Backlinks are necessary, but if they are bad backlinks then they cause adverse effects, hence it is very important to have quality backlinks.

Here you will get information on how to create quality backlinks .

#6: Optimized images

Image is the lifeblood of any article, if not more, then at least one image has to be added so that when you search for the post, you can see it in the thumbnail.

An image is worth 1000 words , so if someone wants to understand something then they can understand it easily from the image.

But if you are using the image without optimizing it then you are making a big mistake.. because in this case the search engine will not be able to properly understand in which storage the image is.

To optimize the image, first resize it to the correct dimensions, after that compress the image to reduce its memory space . And before uploading, definitely rename the image .

#7: Social Signal

Social Signal means how many times it has been shared on the social site . Google also looks at this thing and from that also gets an idea about which post is being liked the most by the people.

Always share your post on social sites, and also add social share buttons to the site so that if your readers like any information, they can share it easily.

conclusion

Now, there are not just so many SEO ranking factors that I have mentioned in this post, but these are the most important and if you want to rank your site, then you will have to keep them in mind.

I have mentioned all the ranking factors in the article and have found them out by doing online research. But if you feel that apart from these ranking factors, there is something else which is important then do tell me about it in the comments.